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Brainfluence

Un’immersione nei segreti psicologici che guidano le decisioni di acquisto, trasformando il marketing in una scienza che parla alla mente del consumatore.
Acquista
Brainfluence
Acquista

Roger Dooley

Roger Dooley is an author and international keynote speaker specializing in neuromarketing. His notable books include “Friction: The Untapped Force That Can Be Your Most Powerful Advantage” and “Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing”. He writes the Neuromarketing blog and contributes to Forbes.com. As the founder of Dooley Direct, he also co-founded College Confidential, a leading college resource acquired by Hobsons. With experience in direct marketing and corporate planning for a Fortune 1000 company, Dooley holds degrees from Carnegie Mellon University and the University of Tennessee. He currently lives in Austin, Texas.

(Source: www.amazon.com)

Roger Dooley is an author and international keynote speaker specializing in neuromarketing. His notable books include “Friction: The Untapped Force That Can Be Your Most Powerful Advantage” and “Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing”. He writes the Neuromarketing blog and contributes to Forbes.com. As the founder of Dooley Direct, he also co-founded College Confidential, a leading college resource acquired by Hobsons. With experience in direct marketing and corporate planning for a Fortune 1000 company, Dooley holds degrees from Carnegie Mellon University and the University of Tennessee. He currently lives in Austin, Texas.

(Source: www.amazon.com)

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